Privacy policy

We want to communicate with you and provide exciting content and offers, but only if you want to hear from us.

  • At Baby deedee, we value our customers and respect your privacy.
  • We collect customer information in an effort to ensure orders are fulfilled
    accurately, improve your shopping experience, and communicate with you about our products, services, contests and promotions.
  • We won't share your email address with unrelated third parties for their marketing purposes.

Privacy policy overview

This policy describes the personal information we may collect about you, why we collect it, how we use it and if and when we share it with third parties. Our policy also describes the choices you can make about how we collect and use your information. If you have any questions about our privacy policy, you can always contact us at If our information practices change in the future, we'll post an updated policy on our website. You can tell if the policy has changed by checking the revision date that appears at the end of this policy and the amendments to the policy will be effective when posted. Your continued use of our website following the posting of any amendment, modification or change shall constitute your acceptance thereof. You may exercise your choices about how we collect and use your information at any time. Please be sure to read this entire policy before using or submitting information to this website.

Baby deedee values your privacy

Baby deedee values your privacy. This privacy policy tells you how we currently use your personal information. It also tells you about how we expect to use your personal information in the future as we may add new ways to shop at Baby deedee and offer new features and programs to serve you better.

What kind of information does Baby deedee collect?

We collect a variety of information from you directly, such as your name, email and postal addresses, phone and credit card numbers, when you make a purchase, save your info with us online, visit our website, or participate in a contest, promotion or survey. In an effort to serve our customers better, we also maintain a record of your product interests and your purchases, and may also acquire information about you from our joint marketing partners, from unrelated third parties, and from our affiliates. Please be assured that we do not collect personal information about you, except when you provide it to us. When you submit your personal information on our website, you are giving your consent to the collection, use and disclosure of your personal information as set forth in this policy.

How does Baby deedee use your information?

When you make a purchase from Baby deedee, we use your personal information to process your order, send you emails to confirm your order or contact you via phone, postal mail or email if we have other questions regarding your order or purchase. When you place an order, make a purchase or save your information online, we may use your email and postal address to send you information about our products, services, contests, and promotions, and to learn more about your shopping preferences. If you participate in a contest or promotion (online or over the phone), we may use your personal information to send you emails, postal mail, or telephone (including text messages) regarding our products, services, contests and promotions. From time to time, we may use this information to contact you via email, postal mail, or telephone to learn more about your shopping preferences. You always have the choice not to receive marketing information or calls. In addition, we may use information about your product interests and purchases from us and any affiliates to help us improve our website design and your online shopping experiences. We may contact you, subject to the choices you have made, via email, postal mail, or telephone, to conduct market research and learn more about how we can improve our product offerings. To serve you better, we may combine information you give us and information about your product interest and purchases with information from third parties, including demographic information and information that is publicly available. We may also combine this information with information from affiliates. We use that combined information to enhance and personalize your shopping experience with us, and to communicate with you in accordance with this policy.

Does Baby deedee share your information with third parties?

We won't share your email address with unrelated third parties for their marketing purposes. If you shop at one of our affiliates, we may share information about you with that affiliate, so that they can communicate with you by email or postal mail about their products, services, contests and promotions that may be of interest to you. Each of our affiliates has a privacy policy that is consistent with our own. At Baby deedee, subject to any choice you have made, from time to time we may provide your name, postal address, and information about your interests to unaffiliated companies whose products we think might interest you. Although our affiliates may share personal information about you with Baby deedee, we do not share that information with any unaffiliated third party. For the avoidance of doubt, affiliate means any other body corporate directly or indirectly controlling, controlled by or under common control with Baby deedee. We also may contract with service providers to maintain and manage our customer information, to fulfill promotions and to communicate with our customers. We do not authorize any of these service providers to make any other use of your information. In addition, when we team up with another company to offer or provide products, services, contests or promotions, we may compare our customer list with theirs to identify our common customers. Both Baby deedee and our marketing partners may use that information to fulfill our respective obligations to you and for future promotional activities. When we offer contests and promotions, with or without a marketing partner, you may be required to provide certain personal information in order to participate. In these cases, we'll give you the choice not to receive email messages or other communications from us regarding our products, services, contests, and promotions. In this case, however, Baby deedee may still need to contact you, for example, to notify winners and to fulfill promotional obligations. In the unlikely event of a sale of some or all of our business, Baby deedee will disclose your personal information to a purchaser that agrees to abide by the terms and conditions of this privacy policy. Baby deedee reserves the right to disclose information about you as required by law, in response to legal process and law enforcement requests, and as necessary to protect the property, interests and rights of Baby deedee, its affiliates, and others.

How do you exercise your choices about receiving promotional communications?

We want to communicate with you only if you want to hear from us. If you prefer not to receive promotional information from us or our affiliates, or if you do not want us to use your information to enhance your shopping experience, please let us know by writing us at Balau Brands Pte. Ltd., 7 Temasek Boulevard, #12-07 Suntec Tower One, Singapore 038987 or you may click to email Baby deedee Customer Care at Please be sure to include your full name and the email or physical address you used when you registered with or made a purchase from us. If you ask us to remove your name and address from promotional lists, we'll maintain your name in a "Do not contact" file to ensure that we can honor your request. It may take up to 10 days to process your email request, and 6-8 weeks to process your postal mail request, during which period you may continue to receive communications from Baby deedee.

How does Baby deedee protect kids' privacy?

Baby deedee is concerned about the safety of children when they use the Internet. Consistent with the Children's Online Privacy Protection Act of 1998, Baby deedee will never knowingly request personally identifiable information online from anyone under the age of 13 without prior verifiable parental consent. If we receive actual knowledge that someone providing information on the Baby deedee is under the age of 13, we'll remove all personally identifiable information about that person from our files.

What about links to other websites and services?

The baby deedee website may contain links to other websites. Baby deedee does not control the privacy policies or practices of these websites. You should review those policies before providing any personal information. Baby deedee is not responsible for the content or practices of any linked websites, and we provide these links solely for the convenience and information of our visitors.